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Our Vision
Let the Desert Grow Beyond Its Borders
We envision a future where Sonoran Desert species are responsibly propagated and cultivated in appropriate landscapes around the world.
Not as replacements for native ecosystems, but as living ambassadors of the Sonoran Desert.
From One Species to Many
Today, our focus is Stenocereus thurberi, the Sonoran Pithaya.
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Tomorrow, we hope to expand our collection to additional Sonoran Desert species, including Lophocereus schottii, the Senita cactus.
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Over time, our goal is to develop a diverse collection of responsibly propagated desert species and materials and make them available to nurseries, collectors, landscape professionals, botanical gardens, and desert enthusiasts around the world.
More than plants
Every new plant represents an opportunity to tell the story of the Sonoran Desert.
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It is an opportunity to introduce water-efficient plants into appropriate landscapes, educate people about desert ecosystems, and create greater appreciation for the species that make this region unique.
The Future We Imagine
More species.
More responsible propagation.
More water-efficient landscapes.
More people connected to the Sonoran Desert.
More plants growing for generations to come.
Our ambition is not simply to sell cacti.
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It is to multiply them.
